Social media management

Social media management
in Sydney.

Social media management for Sydney construction, trade and service businesses. We bring content strategy, on-site filming, editing and account support together, so your socials reflect the work you actually do.

The Topknotch Roofing crew on site
The people, projects and work behind the business.

A consistent presence

One connected service.
From plan to post.

Social media management connects what you want to be known for with what people see on your channels. We plan content around your business, capture the work and prepare it for publishing.

It suits businesses that want ongoing support with their social presence, rather than a one-off bank of content to manage themselves.

Plan your next step

A plan for your business.
Content with a purpose.

A builder’s finished project, a roofer’s installation process and a supplier’s team each give a customer something different to understand. We plan around the work you can actually show, the people you want to reach and the questions they ask before enquiring.

Your plan brings together onsite content creation, camera, DJI, iPhone and drone videography, captions, hashtags, graphic design, scheduling, comment management, social media reports and business catch-ups. We agree shoot arrangements and responsibilities with you before the work starts.

What’s included

01

Strategy & planning

A content strategy, captions and hashtags that connect your services, audience and real work.

02

On-site content

Photography and video content captured on site, with DJI, iPhone and drone videography included in our management offering.

03

Editing & design

Reel editing and graphics that make your content feel like part of the same business.

04

Scheduling & engagement

Content scheduling, comment management and user engagement across the platforms in your plan.

05

Reports & conversations

Social media reports, business catch-ups with your account manager and ongoing support.

Choose your starting point

Find your fit.

Presence

2 reels · 2 stories · 1 additional post each week

Instagram and Facebook · 3 hours of onsite content creation per month

Momentum

3 reels · 3 stories · 1 additional post each week

Instagram, Facebook and TikTok · 4 hours onsite per month

Signature

4 reels · 4 stories · 2 additional posts each week

Instagram, Facebook and TikTok · 6 hours onsite per month

Weekly content counts are across the listed platforms, not per platform. All management plans have a three-month minimum commitment. Ask us about the right plan and pricing.

Your questions

A little more clarity.

Does management include content creation?

Yes. On-site content creation is included alongside strategy, editing, scheduling and account support. We discuss the filming and site needs of your business when you enquire.

Can I just book content instead?

Yes. Content creation is a separate service for businesses that want edited reels and captions to use themselves.

Is there a minimum term?

Our social media management plans have a minimum commitment of three months.

How much onsite content creation is included?

Presence includes 3 hours per month, Momentum includes 4 hours and Signature includes 6 hours. We agree how the time and visits fit your business and project access. Content counts are across the listed platforms, not repeated for each one.

Is paid advertising part of organic management?

Advertising spend is separate. Meta ads management is an optional paid add-on to a social media management plan. We discuss scope and pricing in your proposal.

Do you guarantee followers or enquiries?

No. We agree what the content should support and review relevant signals, including engagement and enquiry quality. A plan is a way to make better decisions, not a guarantee of a particular result.

Choose the support you need

Compare our services

A fresh outlook starts here.

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Let's talk about
your business.

Your details
Prefer a direct email? info@thesocialoutlook.com.au